Digital Marketing
Embracing AI in Digital Marketing: A Practical Guide
Discover how to leverage AI tools effectively in your marketing strategy without losing the human touch that makes your brand unique.
15 Nov 2025
5 min read
Life & Culture
From London to Sweden: Lessons from My Repatriation Journey
After 20 years in London, moving back to Sweden taught me valuable lessons about change, identity, and finding home again.
10 Nov 2025
7 min read
Business
Building an eCommerce Business: 10 Years of Scandi Mini
Key insights and lessons learned from running one of the UK's largest independent Scandinavian design retailers.
5 Nov 2025
6 min read
Wellness
The Psychology of Habit Formation: Insights from Neuroscience
As a neuroscience student and wellness coach, I share evidence-based strategies for creating lasting behavioural change.
28 Oct 2025
8 min read
Life & Culture
Swedish Work Culture: What Expats Need to Know
Understanding the unique aspects of Swedish workplace culture, from fika to lagom, and how to navigate them successfully.
20 Oct 2025
5 min read
Digital Marketing
Email Marketing in 2025: Strategies That Actually Work
Cut through the noise with email campaigns that engage, convert, and build lasting relationships with your audience.
15 Oct 2025
6 min read
More Articles Coming Soon
Subscribe to my newsletter to stay updated with the latest insights on digital marketing, Swedish culture, wellness, and entrepreneurship.